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Loved reading this one Tom thank you. Particularly the points about Spotify / WeWork and their explosive growth and ridiculous amounts of cash raised....all because they positioned themselves as a tech company. I own and operate a small brand experience agency across ANZ. We have had steady, sustainable growth in profits over the years. Its always irked me when I see the reality of these companys P&Ls - complete vanity businesses! And how they are lauded and fawned over by the linkedinarazzi.

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Keep 'em coming Tom.

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